Copywriting & Website Content
With over three decades collective experience leading Content and Copywriting teams across print, digital and online platforms, we’re here to help elevate your retail brand with exceptional, people-focused content along every step of the customer journey.
Senses8’s Copywriting & Website Content services
Editorial Brand Guidelines
Senses8 will create brand personality and tone of voice guides for you to use as an invaluable tool for everyone in your business.
We’ll work with you to communicate your brand’s values, personality, and how you want to talk to your customers, for consistent and seamless communication that sets you apart from your competitors.
Packaging Content
We know a thing or two about packaging content, whether it’s working to a very specific spec, meeting compliance, shipping and retail requirements, or creating on-brand copy that works hard to sell the product.
On-box product and brand copy
On-box compliance copy
Instruction manuals
Compliance manuals
Product Content
We’ll craft informative, on-brand, and optimised online product copy to persuade people that what you sell is what they’ve been searching for. Deliverables include:
Product descriptions
Product category pages
Product buyer’s guides
Product video scripts
Site Audits & Content Plans
Drawing on 12 years of experience creating and maintaining content for a global retailer, we’ll audit your e-commerce site to identify key opportunities for improvement.
We’ll then create a tailored package of work to help you sell more, increase engagement, and improve your site ranking.
Website Content
Whatever the scale of the project, we’ll always deliver best-in-class, SEO-optimised copy across all customer touch-points, including:
Blog articles and landing pages
Brand and About Us pages
Customer service pages
Emails and email landing pages
Mentorship & Training
We can offer ongoing advice and training to anyone in your business who’s responsible for customer-facing content.
This could be technical, such as how to get the most out of your Content Management System in the most efficient way, or practical, such as how to combine Keyword Research with creativity when creating content.
How we work with you
Our services are tailored to the individual needs of your business, with all our work focused on attracting, retaining, and converting customers.
Whether it’s an audit of your e-commerce site with a tailor-made strategy to drive results, fully optimised product descriptions and website content, or packaging copy that truly sings your brand’s message and values, our comprehensive approach to content will help your business thrive.
We’re completely flexible as to how we work with your business. We can slot in to an existing content team to help increase output and efficiency. No content team? We can become your content team. Or we can provide training and mentorship to existing staff.
Whatever your needs, we’re flexible enough to meet them.
Meet the Senses8 Content Team
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Nick Ellis - Associate, Content
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Lucy Bailhache - Editorial Manager
How Senses8’s Content Services can help your business
Sell More
Attract customers with website copy that works hard for them, with everything they need to know about why your products are exactly what they’re looking for.
Increase Engagement
Hold your customer’s hand from the moment they land on your site to receiving confirmation of their order. Savvy site navigation and the right words in all the right places keep your customers coming back time and time again.
Improve Rankings & Conversions
An effective SEO strategy has numerous benefits for your online business, including increased visibility and organic traffic, improved user experience, and higher conversion rates. Without it, words become lazy and don’t drive results.
Brand Identity
Imagine a brand without a personality or voice. There would be no brand story, nothing for customers to align their values with, and nothing to build trust in. A clearly defined brand and tone of voice guide is critical to the success of your business.
Effective Communication
Strengthen your identity with consistency and quality of copy to communicate your brand message clearly and persuasively to your customers.
Competitive Advantage
Set your business apart from competitors with high-quality, optimised, on-brand copy that compels customers to always choose your products.
Let’s chat about how we can help you
Send us a message via the form below, including how you think we can help you grow your business. We’ll then get back to you with some initial thoughts and offer you a free consultation session.